I loved all the responses to Chester Campbell's blog post. Thanks to all of you who participated. There was a common thread: How do we know what works?Well, I've got a goodie for you. A proven promotional idea, and one that will do well for you. I know because we just tried it this weekend.We called it "Mystery Go Round" and pitched the idea to a local library. Jim Moses of the Buder Branch thought it a good idea. Here's how he publicized … [Read more...] about A Promotion with a Local Library That Really Worked!
Promoting Your Book to Organizations
Motivational speakers often promote their books to businesses. They offer to personalize their books or individually sign them, and then to appear at a business meeting for free. There's no reason fiction authors can't do the same.For example, my husband hosts a meeting of the St. Louis Area Music Teachers Association every year. This year, I suggested he purchase a copy of my book for each of the teachers who'll be in attendance. I'll appear at … [Read more...] about Promoting Your Book to Organizations