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Joanna Campbell Slan

Thanks for visiting the official website for New York Times and USA Today Bestselling Author and Winner of the Daphne du Maurier Award of Excellence, Joanna Campbell Slan.

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When Your Book Is Out, the Work Begins

September 8, 2008 by Joanna Slan

Say It Isn’t So

“I thought you were done after you wrote the book,” said the young woman standing beside me at the presentation by p.m. terrell, author of Taking the Mystery Out of Promoting Your Book. (Learn more about Patricia at http://www.pmterrell.com/)

I was standing next to my pal Angie Fox–that’s Angie on the right. We’re holding copies of each other’s books. (Visit her at http://angiefox.wordpress.com/ ) I smiled at Angie, and she smiled back at me. “No, that’s just the beginning,” I said.

Truth is, I’ve never worked so hard in my life. I have a list of 30 promotional activities I’m trying desperately to pull off. My friend Shirley Damsgaard warned me. “Joanna, I know the kind of person you are. You’re going to have to come to terms with the fact you can’t do everything. Do what you can and move on.” (Visit Shirley at http://www.shirleydamsgaard.com/)

So…what did I get done today, which is Sunday as I’m writing this?

* I wrote a column for the Suburban Journals, circulation 660,000.

* I designed and set out (with David’s help) my first Constant Contact e-blast announcing my book signing dates to our local friends.
* I wrote a post that will run in the Lipstick Chronicles on Saturday, October 18, thanks to the kindness of my friend and sister home-girl Elaine Viets. (She’s formerly from St. Louis.) ( See http://www.thelipstickchronicles.typepad.com/ )

* I began the judging of the Best of British Scrapbooking contest. One section, experienced scrapbookers, has more than 90 entries, and each entrance submitted six layouts. There are two sections. I have no idea how many are in section two, the new talents. I’m afraid to look. I’m happy to do this because the magazine provides great exposure for me in my UK market. Visit the ScrapBook inspirations blog at http://www.scrapbookinspirationsmagazine.co.uk/
* I bought some supplies for my upcoming visit to Scrapfest in Minneapolis

Filed Under: Blog Tagged With: Angie Fox, Elaine Viets, pm terrell, ScrapBook inspirations, Shirley Damsgaard

Reader Interactions

Comments

  1. Lacresha on Writing, Women and Wisdom says

    September 8, 2008 at 4:13 pm

    Thanks for the inspiration to keep pushing. You’re right. We work, train, pray and work more for the ability to share our gift with the world, but the biggest job is getting your book in the right hands at the right time. I’m loving your blog.

  2. Joanna Campbell Slan says

    September 8, 2008 at 4:38 pm

    Thanks, Lacresha. Please spread the word! I believe that success breeds success. We must remind each other this is a marathon, not a sprint.

  3. Camille Minichino says

    September 8, 2008 at 5:32 pm

    I received a happy email today: my amazon order of Paper, Scissors, Death has shipped!
    Can’t wait.

  4. Joanna Campbell Slan says

    September 8, 2008 at 5:42 pm

    You may write about miniatures, but there’s nothing miniature about our friendship. Thank you, Camille, for everything.

  5. Lillie Ammann says

    September 8, 2008 at 7:45 pm

    Joanna,
    Thanks for sharing what you’re doing to promote your book. It’s helpful to those of us getting ready to start promotion.

  6. Joanna Campbell Slan says

    September 8, 2008 at 7:49 pm

    Lillie,

    Take a lesson from me. Go through your contact list, clean it up, and get it into a contact management program long BEFORE you need it.

  7. zhadi says

    September 8, 2008 at 10:11 pm

    Dang me. I’m exhausted just reading your list! But I know how true it is – promotional work should never stop!

  8. Helen Ginger says

    September 9, 2008 at 11:18 pm

    But what did you do after dinner?

    Good lord, woman, take a breath! Just keep reminding yourself that the work you do now will pay off in the future. It really will.

    You’re amazing.

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